Yunnan Provincial Tourism Administration was founded in 1978. Under which are Heading Office, Marketing & Promotion Division, Planning & Developing Division, Trade Management Division, Policy & Regulation Division and Human Resources & Education Division. They mainly have following respective functions: Study and draft the strategic policies of the tourism development of the whole province. Constitute the short-term and medium-term plan, and long-term plan on tourism annually. Draw out the administrative laws, regulations and give the supervision. Guide the development of the travel services, hotels, outbound tourism, border tourism, the establishment of the top tourism cities, tour guides, tour safety and special tourism affairs within the province. Draft the tourism marketing strategy of the domestic and overseas; organize and coordinate the provincial tourism promotion activities; take charge in the tourism foreign affairs and strength the connection, cooperation and exchange with a
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